BeCalm- You Can Be Okay with BeCalm Malaysia cookies

BeCalm Malaysia launched their mental health campaign BeCalm- You Can Be Okay in conjunction with the launch of BeCalm Cookies….

Maisarah Sani, the founder of Be Calm Malaysia, is a passionate entrepreneur on a mission to bring the ancient healing powers of Ashwagandha to the world through delicious, functional treats. 

With a diverse background spanning construction, food manufacturing, and entrepreneurship, Maisarah brings a unique blend of expertise and innovation to the wellness food industry. 

After a successful career as a Chartered Quantity Surveyor in the UK, Maisarah returned to Malaysia and joined the family food business, D-Gateaux, in 2010.

Maisarah's entrepreneurial spirit led her to found Deja Vuu, a line of premium, ready-to-eat cakes and pastries. The brand's success in Malaysia and beyond fueled her desire to create functional foods that not only delight the senses but also nourish the body and mind. 

It was during this time that Maisarah discovered the ancient Ayurvedic herb Ashwagandha and its remarkable ability to reduce stress and promote calm. 

Inspired by its potential, she set out to create a delectable treat that would make the benefits of Ashwagandha accessible to everyone. Thus, BeCalm Malaysia was born – creating bite-sized wonders infused with the soothing essence of Ashwagandha, organic coconut sugar, and all things good. 

BeCalm Cookies were formulated in a partnership with renowned Pharma -Nutrigenomics Scientist Dr Redza Rahman...

Maisarah's vision is to offer these delightful bites of bliss to every household, offering a moment of tranquility amidst life's demands.

Local celebrities and influencers were also invited to the launch of the mental health campaign BeCalm- You Can Be Okay such as Mark Adam, Irma Hasmie, Sissy Iman, Syed Ali, the Helmis, Ajaq Shiro and Suraya Borhan…. 

Fitness influencer Zaza Zainee was appointed as the first ambassador for BeCalm Cookies…

There are three delicious flavours/ variants with different functions :-

BeCalm Ashwaganda Cookie

Chocolate Chip Sea Salt (Chillax)

-Reduces anxiety and improves sleep quality

Fortified by Wholemeal Flour, Organic Coconut Sugar Isolated Soy Protein and Erythritol (Zero Calorie Sweetener)

BeCalm Ashwaganda Cookie

Speculoos White Chocolate  (Mind Flex)

-Reduces brain fog and increases mental clarity

Enriched with Wholemeal Flour, Lion's Mane Mushroom, Organic Coconut Sugar and Erythritol (Zero Calorie Sweetener)

BeCalm Ashwaganda Cookie 

Uji Matcha White Chocolate (Vibe On)

-Uplifts and balances mood, reduces PMS symptoms

Refined with Wholemeal Flour, Damiana Leaf, Red Maca Root, Organic Coconut Sugar and Erythritol (Zero Calorie Sweetener)

For the time being, you can purchase a limited edition TikTok box consisting/containing 2 of each flavours/function or only RM50 perbox!!!

Available from 31st July to 9th August !!!! On TikTok Shop BeCalm, Shopee BeCalm or Instagram @becalm.my

So come indulge in these carefully crafted cookies, expertly blended with premium ingredients for a delicious and nutritious snacking experience. Wholemeal fibre for high satiety, KSM-66Ⓡ Ashwagandha for stress relief, and a range of benefits for overall well-being. Perfect for a healthy treat any time of day.

Mastering the Art of Aging

We live in an era where the ageing population is rapidly expanding, thus there’s a pressing need to redefine ageing as a process of continuous growth and vitality. 

"Mastering the Art of Aging" is a campaign aimed at supporting our brain health, educating, preventing, and taking proactive measures to ensure individuals like you and me can age gracefully and maintain cognitive well-being.

 

At the heart of this campaign lies the crucial mission to shed light on Mild Cognitive Impairment (MCI), a condition that often goes unnoticed but carries significant implications. 

Did you know MCI manifests as subtle yet noticeable memory or cognitive challenges beyond what is typical for one's age group. It serves as a precursor to Alzheimer’s disease and other forms of dementia, highlighting the urgency for early detection and intervention.

 

Understanding that cognitive health encompasses a multifaceted approach, the campaign emphasises various elements essential for maintaining optimal brain function. 

From fostering focus and concentration to facilitating memory retention and promoting consistent high-quality sleep, the campaign advocates for holistic well-being. Additionally, integrating physical exercise, mindfulness practices, and effective coping mechanisms becomes paramount, especially in navigating stressors that may challenge cognitive resilience.

A. Menarini, CARiNG Pharmacy and ACT4Health Sdn Bhd, a social enterprise spin-off of University of Malaya have joined forces to offer the Visual Cognitive Assessment Test (VCAT) at selected CARiNG Pharmacy outlets in Malaysia. 

The test's purpose is to raise awareness of MCI among Malaysians and help people evaluate their risk of MCI. This enables early diagnosis and intervention if necessary. 

VCAT involves a series of visual and cognitive tasks to measure aspects of cognition function, such as memory and attention. 

The tasks involve pattern recognition, spatial reasoning, memory recall, and decision-making. Once the test is completed, the results will be analysed to provide a status of the individual’s cognitive health and determine whether healthcare professional involvement is necessary.

I manage to take my test… it is basically a very simple (almost childish) test to do with your memory … and I got almost all correct except one tiny memory of a teapot lol!!! Was more focused on the other things in the picture!!!

But this VCAT test scores are what that will provide a quantitative measure of our verbal cognitive abilities.  Higher scores indicate better cognitive function. For patients with MCI, VCAT can help identify specific areas of cognitive decline. It’s important to compare scores over time to assess changes in cognitive function…. 

So what are you waiting for let’s go get the VCAT test done for yourselves or for your parents and those who need it, at participating CARiNG Pharmacy outlets...

Love is in the Hair - Feel Beautiful. Curated Hair Solutions by guardian

It has been found that in the past year, 30% of Malaysians actively sought out what’s good and what’s not for their hair on social media sites like TikTok, Youtube, Facebook and Instagram.

Additionally, data from Google showed that Malaysians had done searches online for the causes and treatments of hair concerns, with the bulk of these queries being on hair loss, dandruff issues and scalp irritation.

 

“With the breadth of information on the internet and social media and the likely differing opinions of individuals, one can be all at sea when it comes to trying to identify what is the cause of your hair issue and what possible solutions are best for you,” said Anna Ng, Marketing Director of guardian Malaysia.

 

In wanting to address the hair concerns of Malaysians out there, guardian Malaysia is celebrating everything hair this July 2024 with its Love is in the Hair campaign from today till the end of the month.

Through this campaign, guardian is dedicated to being the ultimate curator of the best brands, products, and solutions to care for the customers' hair. 

With its curated brands covering the areas of Anti Hair Loss, Scalp Care, Hair Color, and Beauty Hair categories, guardian has the right preventative measures against hair loss, specialized treatments for scalp issues, vibrant hair color options, or luxurious products for beauty hair maintenance. With a carefully selected collection of top-quality brands, guardian is the one-stop shop for all things hair care.

As part of this campaign’s kick-off is a preview of guardian’s curation of experts and brands to address Malaysians’ hair care concerns for invited influencers and members of the media at Tropicana Gardens Mall today.

It is a sensory experiential event whereby the guests get to raise questions on their top hair concerns such as hair loss and scalp care, how to choose the right hair colour as well as how to maintain beautiful hair throughout with expert consultants at the event.

 

All guests then try out guardian’s curated hair care solutions with cutting-edge ingredients such as hyaluron, caffeine, etc amongst many others via a refreshing hair wash, treatment and styling that gives them a glowing, transformational look at the end of the event.

 

“Besides having their personal hair concerns addressed by qualified experts, invited guests get an experiential try-out of our curated hair care brands. At the end of the preview, the ladies feel beautiful, while the guys look the confident part to take on the world,” added Anna Ng.  

 

guardian’s curated expertise on everything hair will be extended to the public from today (10th July) until the end of the month (28th July) at various locations throughout the Klang Valley. Various activities involving the curated hair care brands will take place at guardian Suria KLCC and Mid Valley Megamall in the coming weeks, with the culmination event of a ‘hair playground’ scheduled to start from 23rd July till that week’s Sunday at IOI City Mall in Putrajaya.

 

“The ‘hair playground’ event will be a mega-scale event with scalp scans, consultation, curated hair care solutions, hair styling and colouring competitions as well as a hair runway. It is the culmination event for our month-long Love is in the Hair campaign. Malaysians of all walks of life are welcomed to the week-long concourse event at IOI City Mall,” explained Anna Ng.

Participating brands of this Love is in the Hair campaign, in alphabetical order,  are 

Aussie, Clear, Garnier, Head&Shoulders, Kundal, L’oreal, Liese, Revlon, Ryo, Sunsilk, 

mise-en-scene and 50 Megumi.

“We thank the partner brands for their support to make this Love is in the Hair campaign a success. From root to tip, we at guardian have one of the widest range of curated hair care solutions in Malaysia to help you glow in the key moments of your everyday lives!” concluded Anna Ng.