Shopee, the No 1 mobile-first marketplace
in Southeast Asia and Taiwan celebrates women from all over the world for their
contributions through the ages in conjunction with the International Women’s
Day on 8 March 2017. This year Shopee recognizes women entrepreneurs who have
taken a brave step in their lives to leave their comfort zone behind to start
their own businesses.
Promoting the theme #BeBoldForChange, the
International Women’s Day this year focuses to empower women across the globe
and en courage them to take the
groundbreaking actions in life.
Shopee relates to the theme by sharing some of
the success stories from women entrepreneurs who have established their
business on the platform. These are the women that take the lead in pursuing
their dreams for others around them.
By providing the fuss-free platform for
buyers and sellers, plus the FREE Shipping nationwide and Zero (0) Commissions
incentives, Shopee wants to encourage more women out there to nurture the
hidden leadership and entrepreneurial skills within to enable them to make a
decision for their livelihood.
No
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Success
Stories with Shopee
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1
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Shopee
ID: Kiddiecare
Owner: Louise Wong Shwu Huey, 30 years
old
The seller quit her job to become a full time
stay-at-home mother and started her own business on shopee. She personally
tested each product sold from her shop to ensure that it is also safe for use
by other mothers and babies.
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2
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Shopee
ID: Cathy Shop
Owner: Tee Mei Hong, 47 years old
The seller and her husband moved from
Indonesia to Malaysia in search for a better life. Starting her business as a
retailer, she found it hard to communicate with local sellers so she
conducted her business online instead and became successful, with triple the
sales amount than before.
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3
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Shopee
ID: MsCouture.Asia
This young seller was an Economy graduate
found work as a cabin crew for one of the local airlines before resigning to
do something that is more suitable to her passion. When her family faces
financial difficulties, she had to work as a part-time model and set up an
online business to help. Now, she has expanded her business and currently own
FOUR companies.
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4
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Shopee ID: Little Flower
Closet
Owner: Erin Ong, 20 years old
The seller is a 20-year old bed-bound disabled who has started her
online business selling fashion items after her father succumbed to cancer,
leaving her mother widowed. She wanted to prove that like every one else, she
too can work and take care of her family. Through her business, she is now
able to support her medical expenses and others as well.
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5
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Shopee ID: SisterGojes
Owner: Rajinawati Rethuan, 39 years old
This seller started off with a fairly small shop selling scarfs.
Her main communication with her customers were restricted to face-to-face
interation without any social media platform. After the Beta launch of
Shopee, she decided to participate as a seller. With Shopee, she has managed
to triple her profits compared to during the days of traditional selling
activities. Happy with the results, she has been encouraging her fellow
friends to sign up as Shopee sellers as well.
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6
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Shopee ID: Cocaby
Cocaby Dot Com has been in business for 4 years, penetrating the
Malaysian, Indonesian and Singaporean market. Focusing on baby products
ranging from clothing to gifts, Cocaby grew from a traditional retail
business to an e-commerce as part of diversification strategy. At the moment,
this seller and her business partner are in the process of opening a
one-stop-shop dedicated to moms and babies in Jakarta. With the economic
slowdown, Cocaby has been able to offer affordable prices for their customers
thanks to Shopee and the Free Shipping Programme and Zero Commissions
Incentive.
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One of Shopee sellers, 20-year-old Erin Ong
who is a bed-bound disable started her business selling fashion items a year
ago after her father succumbed to cancer, leaving her mother widowed. “I need
to fight for my life and my mother,” she said. Despite her physical
constraints, Erin and her mother work hand in hand to manage orders and packaging
for their customers. “I constantly want to improve myself to become a better
person in any way possible”.
Another Shopee seller is Tee Mei Hong, a
47-year old mother who came from Medan, Indonesia to work for a better life for
herself and her family. “When I first came here in 2003, I have no friends at
all. Everybody I knew was in Indonesia, but I wanted to build my family and
career here,” she said. Conducting business online has made her successful and
a better role model for her children. “I’ve been asked by other online
platforms to join them, but I’m more than happy with Shopee, so I’ll hang
around”.
According to UN Women, women have been
contributing directly to a country’s growth. An increase in women labour
recorded an increase in the economy.
Studies have also shown that when women participate in contributing to
the household income, the changes of earning and spending benefit the children
as well. In June 2016, TalentCorp has announced an increase of Malaysia’s
female labour participation rate has increased to 54.1% in 2015 compared to
46.8% in 2010.
Last year, Shopee played its own role by
organizing the ‘Mighty Moms’ Challenge to empower mompreneurs who are
interested to establish their own business for additional income to the family.
More than 200 mothers applied for the opportunity to attend the extensive
Shopee University with Shopee’s Top Sellers. Shopee University, or Shopee Uni
is a specially tailored set of courses that enables the sellers to leverage on
mobile features and optimize online marketing to increase business. In May
2017, Shopee will organize another round of Mighty Moms Challenge following the
success of the 2016’s edition and aims to get more participation from mothers
across the nation.
At
the same time, Shopee will continue to play its part in empowering women
through various community engagement programmes in the future. Plans are
already made to explore East Malaysia and to reach out to women entrepreneur
associations with Shopee Uni sessions. As of now, Shopee Uni has penetrated 10
states in Malaysia.
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