Malaysia’s leading retail
brand, Watsons recently held its annual Health,
Wellness and Beauty (HWB) Awards at Majestic Hotel Kuala Lumpur in a
lavish gala dinner inspired from the glorious Roman Empire – Conquering the
World.
Attended by over 500
Watsons’ suppliers in the country, the HWB Award 2015 gala dinner is a highly
anticipated annual event which celebrates the close and successful
collaboration throughout the year between Watsons and its esteemed suppliers.
The event was hosted by
TV Host, Emcee & Fitness Enthusiast, Hansen Lee where Watsons team
organized a fun filled night weaving the ‘conquering the world’ concept.
Bringing the Roman Empire to life, guests were treated with fun engagement
games at the registration area to win Watsons brands products. In addition to
that, Watsons gave away three (3) Apple Watch Sport to lucky draw winners and the
best selfie of the night with the #watsonsempire on Instagram.
The Watsons Empire theme was selected to show Watsons’ long
standing legacy in Malaysia and to envision Watsons’ suppliers to be the
country’s choice of health and beauty retailer by ruling
over vast lands with increased retail presence, and conquering the market.
“We recognise
successful business is done through collaboration and great ideas with our
suppliers. These are the values which we pride ourselves with to continuously
drive greater success in building sales and brand presence. And every year, Watsons will recognize
and reward those business partners that have given their invaluable support and
loyalty towards Watsons as our mean of appreciation,” said Kulvinder Birring, Managing Director of Watsons Malaysia in his
opening speech.
With emerging retail
brands and economic volatility, the retail business has been very competitive.
Adding to that, customers have slowly shifted their attention to the digital
platform especially with the advancement of social media platforms available at
Watsons.
“We have begun to feel the impact of e-commerce and our interaction with
the customers must change so that Watsons become more relevant,” Birring added.
Highlights of the Awards gala
night included the opening performance by Venus Show followed by award-winning
performances from singing sensation, Dewi Liana, Miss World Malaysia 2014 as
well as 4 times Guinness World Record Holder, Donovan and Rebecca who mesmerize
the crowd with their vocal and acrobatic act. Dewi was the winner of Miss
Talent at Miss World 2014, the first Malaysian to receive such recognition
while Donovan and Rebecca were featured on America’s Got Talent and British Got
Talent.
Running for the tenth
year consecutively, the HWB Award 2015 gave away 26 awards including two new
awards namely Best eCommerce Support and
Most Wanted Brand by Members where the winner was voted by Watsons VIP Card
members.
The list of winners for Watsons
Health, Wellness and Beauty (HWB) Awards are:
No
|
Award
|
Winner
|
1
|
Best Marketing Campaign
|
L’Oreal Paris
|
2
|
Best CRM Campaign
|
Blackmores
|
3
|
Best Operations
Excellence
|
Delfi Marketing
|
4
|
Most Engaging In-store
Display
|
Rohto Mentholatum
|
5
|
Best New Exclusive
Brand
|
Bourjois
|
6
|
Best Exclusive Brand
(Sales)
|
Naruko
|
7
|
Best Exclusive Growth
|
NH Oats Plus 26
|
8
|
Best Selling SKU –
Health (Qty)
|
Panadol Actifast
|
9
|
Best Selling SKU –
Beauty (Qty)
|
Colgate Optic White
|
10
|
Best Selling SKU –
Health (Sales)
|
Brand’s Essence of
Chicken
|
11
|
Best Selling SKU –
Beauty (Sales)
|
Maybelline Hyper Sharp
Liner
|
12
|
Best Comparable Sales
Growth
|
Beiersdorf
|
13
|
Best Customer
Experience Campaign (Health)
|
Kinohimitsu
|
14
|
Best Customer Experience Campaign
(Beauty)
|
Unilever - Sunsilk
|
15
|
Best Concourse Event (Health)
|
Scholl
|
16
|
Best Concourse Event (Beauty)
|
Bio Essence
|
17
|
Best Service Level Supplier
|
Wipro Unza
|
18
|
Most Innovative Supplier
|
Tohtonku
|
19
|
Best Digital Campaign
|
L'Oreal Paris White Perfect Total 10
|
20
|
Best Exclusive Campaign
|
Johnson & Johnson (FIFA)
|
21
|
Best eCommerce Support
|
Procter & Gamble
|
22
|
Best CSR Campaign
|
Simplysiti (SimplySiti Dihati)
|
23
|
Most Wanted Brand by Members
|
Alliance Cosmetics
|
24
|
Best MPP Launch
|
L'Oreal Paris Hair Care
|
25
|
Best Key Account Management
|
Unilever
|
26
|
Best FMCG
|
Beiersdorf
|
For more information on Watsons Health, Wellness and Beauty Awards please contact Danny Hoh, Head of Marketing of Watsons Malaysia at dannyhoh@watsons.com.my or visit Watsons Malaysia Facebook or website at www.watsons.com.my.
No comments:
Post a Comment
What do you think of my blog???